How A Blog Can Turn You Into An Industry Authority

“No matter how much content you publish, you’ll never be viewed as an authority if you keep your industry knowledge to yourself and only use your blog to promote your brand. Authority bloggers know that blogging is about so much more than trying to sell. Here are 4 ways you can use your blog to establish yourself as an industry authority.”
via Diigo http://bit.ly/1hP1bIx

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Traffic coming from social signals is what Google prefers to see, as well as those no-follow links from your social media profiles can be an actual possession. Social signals let Google recognize your site is being discussed, as well as with any luck, there’s an online human managing your social stations to maintain the engagement high.
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